This masterclass is designed to help people understand Intellectual Property, including how to protect it and how to maximize their innovation and success.
This masterclass will help you do the following:
- understand the concept of intellectual property (intangible assets)
- identify intellectual property within your business
- obtain strategies to protect your brand through trademarking and copyright
- understand the value of Intellectual Property
- learn how the intellectual property registration process works
- learn about ongoing management of your intellectual property to stop exploitation or infringement